SCFRC frozen and refrigerated promotions provide an opportunity to advertise and promote your product to millions of customers throughout California.

This March we successfully executed a March Frozen and Refrigerated Month promotion tied in with Albertsons/Vons/Pavilions with participating companies receiving advertising and merchandising support.  In June, we promoted June Dairy Month with Big Book advertising in Albertsons/Vons/Pavilions.  Both promotions had a text-to-win component and we awarded more than $20,000 in prizes!

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Everyone loves ice cream; 98% of all US households purchase it
Americans lead the world in ice cream indulgence, averaging a whopping 48 pints per person per year
Summertime is the perfect time to celebrate with ice cream and frozen novelty treats
Frozen & refrigerated foods are versatile, convenient and perfect for healthy kids and their active lifestyles
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June 2021

Sponsorship Details, June 2021: Join us in driving consumer....

March 2021

Sponsorship Details, March 2021: Three (3) week adve....

Oct 2020

Sponsorship Details, Oct 2020: SCFRC will not be sponso.... SPONSORSHIP